Poppi’s path to PepsiCo
PepsiCo buys Poppi, the prebiotic soda brand for $1.9 billion. The company announced the deal as part of its strategy to ‘evolve its portfolio’ and…
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Poppi: A Marketing Genius or Out of Touch?
Poppi, a prebiotic soda brand, has received backlash over the past week due to the brand’s latest campaign during the Super Bowl weekend. Fans took…
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#Sodasback Thanks to Poppi
Have you ever gone to grab a soda and then stopped yourself thinking, “I shouldn’t be having this, it’s bad for me … “ While…
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